PMCPA Case Library

1,752 PMCPA Rulings.
Every One Analysed.

The only structured, searchable PMCPA case library in the UK. Expert video walkthroughs, podcast episodes, and MCQ assessments on every ruling — so you understand why companies breach the Code, not just that they did.

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All (1752) Social Media & Digital (720) HCP Hospitality & Meetings (431) Data & Publications (321) Off-label Promotion (219) Patient Organisations (44) Transfers of Value (9) Promotional Material (4) Samples & Gifts (2)
Therapy Area: All areas Other (360) Oncology (218) Cardiovascular (189) Respiratory (178) CNS & Neurology (169) Infectious Diseases (115) Diabetes (114) Rare Diseases (104) Immunology & Rheumatology (84) Dermatology (67) Obesity & Weight Management (63) Musculoskeletal & Bone (60) Ophthalmology (31)
Showing 431 results · HCP Hospitality & Meetings  · Clear
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AUTH/1897/10/06
HCP Hospitality & Meetings Not Upheld 🏥 CNS & Neurology ▶ Video 🎙 Podcast
Anonymous v Janssen-Cilag (AUTH/1897/10/06)
An anonymous complainant alleged that some psychiatrists and pharmaceutical companies had an inappropriate relationship, with companies funding travel/hotels/food for meetings of the South Asian Fo…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1896/10/06
HCP Hospitality & Meetings Not Upheld 🏥 CNS & Neurology ▶ Video 🎙 Podcast
Lilly
An anonymous complainant alleged that meetings of national associations for Asian psychiatrists were social gatherings rather than recognised academic meetings, with pharma-funded travel, hotels, f…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1895/10/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
AstraZeneca
An anonymous complainant alleged AstraZeneca provided inappropriate hospitality to UK-based South Asian psychiatrists via meetings organised by the South Asian Forum (SAF), including events in Paki…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1931/12/06
HCP Hospitality & Meetings Not Upheld 🏥 Respiratory ▶ Video 🎙 Podcast
Teva
A practice manager complained about a Teva representative’s conduct during an unannounced visit to a GP surgery.The complainant alleged the representative was “extremely aggressive and demandin…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1930/12/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Pliva Pharma
A principal hospital pharmacist complained about Pliva representatives’ promotion of generic medicines and an email sent by a Pliva regional hospital manager to the complainant’s colleague.The …
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1919/11/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Pfizer
A PCT head of prescribing complained about Pfizer’s promotion of Champix (varenicline), focusing on an invitation to a “new treatment launch update” meeting.The complainant alleged the invite…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1917/11/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Pfizer
A senior pharmacist in a Primary Care Trust (PCT) complained about a Pfizer presentation on Champix (varenicline) to members of a local stop smoking service.The complainant alleged the activity amo…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1888/9/06
HCP Hospitality & Meetings Upheld 🏥 Other ▶ Video 🎙 Podcast
Bayer voluntary admission after failing to withdraw a leaflet covered by an undertaking (BAUS confer
Bayer had given an undertaking (from Case AUTH/1813/3/06) to withdraw materials containing a “10 minute” efficacy claim (Levitra/SortEDin10 context).A leaflet (ref 6LEVI13) that should have bee…
Clauses: 2
2006 🔒 Subscribe
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AUTH/1819/4/06
HCP Hospitality & Meetings Not Upheld 🏥 Oncology ▶ Video 🎙 Podcast
Roche
A Guardian g2 article (“The selling of a wonder drug”, 29 March) criticised Roche’s promotion of Herceptin (trastuzumab).The Director took up the matter as a complaint under the ABPI Code (20…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1891/9/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Lilly
Lilly made a voluntary admission to the PMCPA after a freelance journalist it sponsored to attend the European Society of Sexual Medicine (ESSM) Conference (Dec 2005) wrote two lay-press articles a…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1890/9/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Servier
A contract representative complained that Servier’s contract sales activity effectively required some GPs to be visited up to six times before Christmas, which they believed exceeded the Code’s…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1889/9/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Servier
In responding to a separate case (AUTH/1884/8/06), Servier disclosed additional issues: a representative’s inappropriate use of email and creation/use of letters.The PMCPA Director treated this v…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1885/8/06
HCP Hospitality & Meetings Not Upheld 🏥 Musculoskeletal & Bone ▶ Video 🎙 Podcast
Roche v Procter & Gamble and Sanofi-Aventis (Alliance for Better Bone Health)
Roche alleged a concerted campaign by Procter & Gamble and Sanofi-Aventis (Alliance for Better Bone Health; Actonel/risedronate) to mislead clinicians about Bonviva (ibandronate) and disparage …
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1884/8/06
HCP Hospitality & Meetings Not Upheld 🏥 Musculoskeletal & Bone ▶ Video 🎙 Podcast
Servier voluntary admission
A hospital chief pharmacist complained (on behalf of an NHS trust) about a Servier representative promoting Protelos (strontium ranelate).Allegations included: frequent requests to see a consultant…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1876/8/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Anonymous employee v Pfizer (AUTH/1876/8/06)
An anonymous Pfizer representative complained that hospital representatives were asked to call on target doctors eight times per year and felt their job was at risk if they did not.Internal plannin…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1870/7/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Roche
Amgen complained about Roche promotional materials for NeoRecormon (epoetin beta) used at the European Dialysis and Transplant Association Congress (Glasgow, 15–17 July 2006): an exhibition panel…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1859/6/06
HCP Hospitality & Meetings Not Upheld 🏥 CNS & Neurology ▶ Video 🎙 Podcast
Merck Sharp & Dohme
An anonymous complainant (on behalf of a number of employees) raised concerns about three UK services/programmes run by Merck Sharp & Dohme (MSD).DEXA (osteoporosis) service: A sales division i…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1807/3/06
HCP Hospitality & Meetings Not Upheld 🏥 Cardiovascular ▶ Video 🎙 Podcast
Pfizer
A Sunday Times article (“Nurses earn bonuses for use of latest drugs”, 3 March 2006) alleged Pfizer paid nurses via an agency to run free audits in GP surgeries and that nurses could “influen…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1851/6/06
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Roche v Novartis
Roche complained about Novartis’ promotion of Myfortic (mycophenolate sodium); Roche supplied CellCept (mycophenolate mofetil).At the British Society for Transplantation meeting (Edinburgh, 29–…
Clauses: NONE
2006 🔒 Subscribe
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AUTH/1745/7/05
HCP Hospitality & Meetings Not Upheld 🏥 Infectious Diseases ▶ Video 🎙 Podcast
Abbott
The Sun ran an article (8 February) about an ex-Abbott employee and an employment tribunal, stating Abbott representatives attended a gay bar/club in Glasgow with at least one hospital consultant.T…
Clauses: NONE
2005 🔒 Subscribe
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AUTH/1714/5/05
HCP Hospitality & Meetings Not Upheld 🏥 Oncology ▶ Video 🎙 Podcast
AstraZeneca
The MHRA forwarded a complaint from an ex-employee about representative call-frequency targets linked to promotion of Casodex (bicalutamide).Evidence included an AstraZeneca oncology sales/marketin…
Clauses: NONE
2005 🔒 Subscribe
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AUTH/2198/10/9
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Solvay
A complaint was made by a Primary Care Trust against Solvay (case reference AUTH/2198/10/9).Further details of the allegation(s) are Not stated in the provided case text.
Clauses: NONE
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AUTH/3008/1/18
HCP Hospitality & Meetings Breach 🏥 Other ▶ Video 🎙 Podcast
Pharmasure — Pharmasure fertility products
A Pharmasure representative interrupted a competitor's clinical meeting at a private hospital to deliver a substantial high street chocolate hamper to a fertility centre team as a Christmas gi…
Clauses: 18.1,9.1,2
2018 🔒 Subscribe
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