PMCPA Case Library

1,752 PMCPA Rulings.
Every One Analysed.

The only structured, searchable PMCPA case library in the UK. Expert video walkthroughs, podcast episodes, and MCQ assessments on every ruling — so you understand why companies breach the Code, not just that they did.

▶ Video analysis per case
🎧 Podcast per case
✍ MCQ + CPD certificate
🔒 From £299/year
1752+
Case Studies
5 min
Per Video
5 pts
Per Case Passed
8
Themes
📚
Subscribe for full case library access
Read free summaries below, or subscribe to unlock expert video walkthroughs, podcast audio and CPD certificates.
Sign in See plans ↓
Free — Browsing
✓ Browse all 1752+ case titles
✓ Filter by theme & therapy area
✓ See case reference, company & outcome
✗ Search by company or clause
✗ Video walkthroughs
✗ Podcast episodes
✗ MCQ assessments & CPD certificates
Subscribed — Full Access
✓ Search by company, clause & case ref
✓ Expert video walkthrough per case
✓ Podcast episode per case
✓ MCQ quiz — 5 CPD points per pass
✓ Personalised CPD completion certificate
✓ New cases added monthly
Subscribe from £299/year →
Search by company, clause, case reference... 🔒
All (1752) Social Media & Digital (720) HCP Hospitality & Meetings (431) Data & Publications (321) Off-label Promotion (219) Patient Organisations (44) Transfers of Value (9) Promotional Material (4) Samples & Gifts (2)
Therapy Area: All areas Other (360) Oncology (218) Cardiovascular (189) Respiratory (178) CNS & Neurology (169) Infectious Diseases (115) Diabetes (114) Rare Diseases (104) Immunology & Rheumatology (84) Dermatology (67) Obesity & Weight Management (63) Musculoskeletal & Bone (60) Ophthalmology (31)
Showing 63 results · Data & Publications · Other  · Clear
🔒 Subscribers only
AUTH/2965/8/17
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Anonymous employee complaint about Biogen bonus scheme (No breach on appeal)
An anonymous, contactable complainant (a current employee) alleged that over five years Biogen field-based employees (including three named individuals) received “huge bonuses” and incentives.T…
Clauses: NONE
2017 🔒 Subscribe
🔒 Subscribers only
AUTH/2975/9/17
Data & Publications Upheld 🏥 Other ▶ Video 🎙 Podcast
A Menarini
A Menarini made its initial, timely Disclosure UK submission for 2016 transfers of value on 29 March 2017.After that submission, it received additional information from corporate/R&D colleagues…
Clauses: 26.1
2017 🔒 Subscribe
🔒 Subscribers only
AUTH/2858/7/16
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Bayer
A complaint was made by a health professional against Bayer.The allegation was “promotion to the public”.Case reference: AUTH/2858/7/16.Complaint received: 26 July 2016.
Clauses: NONE
2016 🔒 Subscribe
🔒 Subscribers only
AUTH/2905/11/16
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
A Menarini
A complaint was considered under case number AUTH/2905/11/16.The complainant was the Director (PMCPA).The respondent company was A Menarini.The PMCPA assessed whether the matter fell within the sco…
Clauses: NONE
2016 🔒 Subscribe
🔒 Subscribers only
AUTH/2917/12/16
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Janssen representative failed to disclose family links in territory (breach Clause 15.2; no breach C
An anonymous, non-contactable complainant (stated they were a GP) complained about a named Janssen representative.Allegation: the representative was appointed purely because of family members’ ro…
Clauses: NONE
2016 🔒 Subscribe
🔒 Subscribers only
AUTH/2806/12/15
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Mallinckrodt
Bayer complained that Mallinckrodt (radiological contrast media supplier) was offering contrast injection equipment (injectors) on long-term loan or as a gift to customers who agreed to purchase it…
Clauses: NONE
2015 🔒 Subscribe
🔒 Subscribers only
AUTH/2719/6/14
Data & Publications Upheld 🏥 Other ▶ Video 🎙 Podcast
Amgen
Amgen voluntarily admitted an administrative error: it did not notify the PMCPA and MHRA of two new non-medical nominated signatories.As a result, for around five months (Jan–Jun 2014), promotion…
Clauses: 26.1
2014 🔒 Subscribe
🔒 Subscribers only
AUTH/2696/1/14
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Novo Nordisk
An Associate Director of Commissioning and an ex-employee made a complaint against Novo Nordisk.The matter was categorised as a “Grievance Procedure”.The PMCPA concluded the issues raised were …
Clauses: NONE
2014 🔒 Subscribe
🔒 Subscribers only
AUTH/2625/8/13
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Sanofi
An anonymous, non-contactable complainant alleged a named Sanofi medical representative had visited a local hospital on multiple occasions and behaved rudely.The complainant alleged that on 25 July…
Clauses: NONE
2013 🔒 Subscribe
🔒 Subscribers only
AUTH/2624/8/13
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
HRA Pharma
A senior public health specialist complained about the conduct of an HRA Pharma representative (a contract sales representative/key account manager) promoting ellaOne (ulipristal acetate) for emerg…
Clauses: NONE
2013 🔒 Subscribe
🔒 Subscribers only
AUTH/2613/6/13
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Anonymous v Merck Sharp & Dohme
An anonymous complainant raised concerns relating to a “Cerazette Discount Scheme”.The case was considered under the ABPI Code of Practice (Code year 2012).
Clauses: NONE
2013 🔒 Subscribe
🔒 Subscribers only
AUTH/2491/3/12
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Roche
A member of the public made a complaint about Roche concerning the conduct of a clinical trial.The PMCPA determined the matter was outwith/outside the scope of the ABPI Code of Practice.
Clauses: NONE
2012 🔒 Subscribe
🔒 Subscribers only
AUTH/2519/6/12
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Lilly poster “Hall of Fame” photo competition
A general practitioner complained that a Lilly representative visited the surgery with a poster and (apparently following a manager’s instructions) insisted on photographing practice staff under/…
Clauses: NONE
2012 🔒 Subscribe
🔒 Subscribers only
AUTH/2516/6/12
Data & Publications Upheld 🏥 Other ▶ Video 🎙 Podcast
Merz
Allergan complained that a Merz Pharma UK Ltd advertisement for Bocouture (botulinum toxin type A), published in Cosmetic News (June 2012), breached an undertaking given in Case AUTH/2270/10/09.The…
Clauses: 9.1,9.2,26.1
2012 🔒 Subscribe
🔒 Subscribers only
AUTH/2497/4/12
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Vifor
Pharmacosmos complained that Vifor representatives were allegedly telling health professionals that Monofer (iron isomaltoside) total dose infusion was subject to a maximum total dose of 1,000mg.Ph…
Clauses: NONE
2012 🔒 Subscribe
🔒 Subscribers only
AUTH/2492/3/12
Data & Publications Upheld 🏥 Other ▶ Video 🎙 Podcast
Meda Pharmaceuticals
A prescribing advisor complained about a 15-page A4 booklet from Meda Pharmaceuticals Ltd: ‘The Case for EpiPen (Adrenaline) Auto-Injector’ (ref UK/EPI/11/0053d).The complainant said the bookle…
Clauses: 9.1
2012 🔒 Subscribe
🔒 Subscribers only
AUTH/2381/1/11
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Allergan
A complaint was made by the Director/Merz Pharma against Allergan.The allegation related to an alleged breach of an undertaking.The complaint was received on 12 January 2011.
Clauses: NONE
2011 🔒 Subscribe
🔒 Subscribers only
AUTH/2443/10/11
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Genus Pharmaceuticals
Clauses: NONE
2011 🔒 Subscribe
🔒 Subscribers only
AUTH/2354/9/10
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Consilient Health
An anonymous complainant raised concerns about the promotion of oral contraceptives by Consilient Health.The PMCPA assessed the matter and determined it was outwith the scope of the ABPI Code of Pr…
Clauses: NONE
2010 🔒 Subscribe
🔒 Subscribers only
AUTH/2324/6/10
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Pfizer v Johnson & Johnson
Pfizer complained about a Johnson & Johnson Nicorette (nicotine transdermal patch) presentation titled Hitting "Hard to Reach Targets" with High Dose & Combination NRT (ref 05607)…
Clauses: NONE
2010 🔒 Subscribe
🔒 Subscribers only
AUTH/2284/12/09
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Norgine
An anonymous nurse made a complaint about Norgine.The PMCPA concluded the matter was outwith the scope of the ABPI Code of Practice.No case report was issued because it was outwith scope.
Clauses: NONE
2009 🔒 Subscribe
🔒 Subscribers only
AUTH/2286/12/09
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
GlaxoSmithKline
A General Practitioner complained about GlaxoSmithKline.The subject matter was sponsorship of drug testing in sport.The PMCPA concluded the complaint was outwith the scope of the ABPI Code of Pract…
Clauses: NONE
2009 🔒 Subscribe
🔒 Subscribers only
AUTH/2230/5/09
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
AstraZeneca
An anonymous, uncontactable complainant (described as a local GP) alleged an AstraZeneca representative told a practice manager the surgery could make “a great saving” by ordering consumable/di…
Clauses: NONE
2009 🔒 Subscribe
🔒 Subscribers only
AUTH/2219/3/09
Data & Publications Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Boehringer Ingelheim
An anonymous, non-contactable general practitioner complained about the conduct of a Boehringer Ingelheim representative.The GP said he was led to believe the company was conducting market research…
Clauses: NONE
2009 🔒 Subscribe
← Prev 1 2 3 Next → Page 2 of 3 — 63 cases
Unlock the Full Case Library
Annual subscription — instant access, cancel anytime.
🏆
The only PMCPA case library of its kind
No other provider publishes a structured, searchable library of PMCPA rulings with video and podcast. A single half-day compliance workshop from a specialist provider typically costs £499+ — for one session. Individual access here is £299 for a full year of 2,000+ cases.
PMCPA Case Library — Team (100 seats)
Custom pricing
tailored to your team size
Bulk pricing available — contact us for a quote
Enquire for bulk pricing →
Individual
For a single learner
£299
per year
Less than a single half-day workshop
  • 1 user seat
  • All 1752+ case studies
  • Video + podcast per case
  • MCQ quiz per case
  • 5 points per case passed
  • New cases added monthly
Create account or sign in to buy
Most Popular
Team 5
Up to 5 team members
£999
per year (£200/seat)
£200/person — the most cost-effective team option
  • 5 user seats
  • All case studies included
  • Video, podcast & MCQ per case
  • Team progress dashboard
  • New cases added monthly
  • Admin management portal
Create account or sign in to buy
Team 25+
25+ team members
Custom pricing
tailored to your team size
Bulk pricing available — contact us for a quote
  • 25 user seats
  • All case studies included
  • Video, podcast & MCQ per case
  • Team progress dashboard
  • Bulk seat management
  • Priority support
Enquire for bulk pricing →

Questions? Email [email protected]  ·  14-day money-back guarantee  ·  Annual subscription, auto-renews