PMCPA Case Library

1,752 PMCPA Rulings.
Every One Analysed.

The only structured, searchable PMCPA case library in the UK. Expert video walkthroughs, podcast episodes, and MCQ assessments on every ruling — so you understand why companies breach the Code, not just that they did.

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All (1752) Social Media & Digital (720) HCP Hospitality & Meetings (431) Data & Publications (321) Off-label Promotion (219) Patient Organisations (44) Transfers of Value (9) Promotional Material (4) Samples & Gifts (2)
Therapy Area: All areas Other (360) Oncology (218) Cardiovascular (189) Respiratory (178) CNS & Neurology (169) Infectious Diseases (115) Diabetes (114) Rare Diseases (104) Immunology & Rheumatology (84) Dermatology (67) Obesity & Weight Management (63) Musculoskeletal & Bone (60) Ophthalmology (31)
Showing 431 results · HCP Hospitality & Meetings  · Clear
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AUTH/3574/11/21
HCP Hospitality & Meetings Not Upheld 🏥 Rare Diseases ▶ Video 🎙 Podcast
GW Pharmaceuticals
An anonymous, non-contactable complainant (self-described hospital consultant) alleged GW Pharmaceuticals promoted medicines to the public at the 7th Global Symposium on Medical Ketogenic Dietary T…
Clauses: NONE
2021 🔒 Subscribe
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AUTH/3514/5/21
HCP Hospitality & Meetings Not Upheld 🏥 Oncology ▶ Video 🎙 Podcast
AstraZeneca advisory board
An ex-employee complained about a post-ASH (Dec 2020) virtual meeting described in documents as a “scientific exchange/debrief”, alleging it was actually a promotional, off-licence advisory boa…
Clauses: NONE
2021 🔒 Subscribe
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AUTH/3576/11/21
HCP Hospitality & Meetings Not Upheld 🏥 Diabetes ▶ Video 🎙 Podcast
Novo Nordisk webinar invite
A health professional complained about an email invitation advertising a webinar on type 2 diabetes and managing the post-COVID backlog.The webinar was organised and fully funded by Novo Nordisk; N…
Clauses: NONE
2021 🔒 Subscribe
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AUTH/3593/12/21
HCP Hospitality & Meetings Upheld 🏥 Dermatology ▶ Video 🎙 Podcast
LEO Pharma UK – Undeclared transfers of value (Disclosure UK) (AUTH/3593/12/21)
LEO Pharma UK submitted its 2020 transfers of value (ToV) disclosure data to Disclosure UK in March 2021.In December 2021, LEO’s global healthcare compliance team notified LEO Pharma UK that five…
2021 🔒 Subscribe
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AUTH/3578/11/21
HCP Hospitality & Meetings Not Upheld 🏥 Diabetes ▶ Video 🎙 Podcast
AstraZeneca internal training role-plays with real HCPs
An AstraZeneca employee complained about internal “selling” training (Nov 2021) delivered with a third-party provider using real health professionals (HCPs) for simulated meetings/role-plays.Pa…
Clauses: NONE
2021 🔒 Subscribe
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AUTH/3548/7/21
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
LEO
A complainant alleged unethical conduct by a senior LEO employee (“the Manager”), including coercing staff to obtain competitor intelligence.Four matters were assessed as within scope of the Co…
Clauses: NONE
2021 🔒 Subscribe
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AUTH/3387/9/20
HCP Hospitality & Meetings Not Upheld 🏥 Rare Diseases ▶ Video 🎙 Podcast
Sobi webinar invite referencing NSD review
A doctor involved in commissioning complained about an email invitation for a haemophilia webinar organised and funded by Swedish Orphan Biovitrum Ltd (Sobi), held with a named patient organisation…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3335/4/20
HCP Hospitality & Meetings Not Upheld 🏥 CNS & Neurology ▶ Video 🎙 Podcast
Britannia advisory boards for Apo-Go
An ex-employee complained that a series of advisory boards about Apo-Go (apomorphine hydrochloride) for Parkinson’s disease, run over ~2 years, were promotional and commercially driven. Allegatio…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3399/10/20
HCP Hospitality & Meetings Upheld 🏥 Oncology ▶ Video 🎙 Podcast
Novartis
Novartis voluntarily admitted that a representative failed to maintain high standards in discussions about Piqray (alpelisib) with two clinicians.In June 2020, the representative proactively held t…
Clauses: 27.2,27.3
2020 🔒 Subscribe
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AUTH/3420/11/20
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Takeda
Takeda UK voluntarily admitted that UK health professionals (HCPs) were emailed an invitation to an educational webinar series (“The GI Summit 2020”) without UK certification.The invitation was…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3432/12/20
HCP Hospitality & Meetings Not Upheld 🏥 Respiratory ▶ Video 🎙 Podcast
GSK
An anonymous, contactable complainant challenged several GlaxoSmithKline UK Limited (GSK) respiratory promotional items covering Trelegy, Anoro, Incruse and Relvar (all via Ellipta), and references…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3355/5/20
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Britannia Pharmaceuticals UK
A contactable ex-employee alleged Britannia paid health professionals (HCPs) above fair market value (FMV), including paying “prep time” even when speakers reused identical or near-identical sl…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3297/1/20
HCP Hospitality & Meetings Not Upheld 🏥 CNS & Neurology ▶ Video 🎙 Podcast
Britannia
An ex-pharma employee complained about Britannia’s arrangements for hospitality at the Movement Disorders Society (MDS) Congress in Nice (22–25 September 2019).The complaint focused on a Britan…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3295/1/20
HCP Hospitality & Meetings Not Upheld 🏥 Oncology ▶ Video 🎙 Podcast
AstraZeneca & Merck Sharp &
An anonymous practising oncologist complained about a jointly organised advisory board in London (8 Nov 2019) on new ovarian cancer data (PAOLA-1 and PRIMA) relating to Lynparza (olaparib).The comp…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3318/3/20
HCP Hospitality & Meetings Upheld 🏥 Other ▶ Video 🎙 Podcast
Camurus
An anonymous, non-contactable complainant alleged Camurus took a colleague to a football match during the Lisbon Addictions 2019 Conference (Lisbon, 23–25 October 2019) and entertained them with …
Clauses: 9.1
2020 🔒 Subscribe
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AUTH/3332/4/20
HCP Hospitality & Meetings Not Upheld 🏥 Infectious Diseases ▶ Video 🎙 Podcast
Sobi
An anonymous, non-contactable complainant (on behalf of a hospital haematology team) alleged an unsolicited email from a Sobi medical science liaison (MSL) to an NHS email address was inappropriate…
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3190/4/20
HCP Hospitality & Meetings Not Upheld 🏥 Diabetes ▶ Video 🎙 Podcast
Takeda
An anonymous contactable group (GPs, NHS leaders, pharmacists, NHS patients and staff from a named third-party therapy review provider) complained about sponsored therapy review services delivered …
Clauses: NONE
2020 🔒 Subscribe
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AUTH/3172/3/19
HCP Hospitality & Meetings Not Upheld 🏥 Immunology & Rheumatology ▶ Video 🎙 Podcast
Sandoz
An anonymous health professional complained about questions asked by a Sandoz medical science liaison (MSL) during a panel Q&A at a Sandoz-sponsored educational meeting (Feb 2019; Glasgow with …
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3171/3/19
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
Novartis
An anonymous, contactable health professional attended a Novartis-organised and sponsored meeting (a company-organised promotional speaker meeting).No attendance certificates were available at the …
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3170/3/19
HCP Hospitality & Meetings Not Upheld 🏥 Cardiovascular ▶ Video 🎙 Podcast
Novartis
An anonymous, contactable health professional (a GP) complained about a consultant cardiologist’s presentation on Entresto (sacubitril/valsartan) at a Novartis-organised and sponsored speaker mee…
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3161/2/19
HCP Hospitality & Meetings Not Upheld 🏥 Dermatology ▶ Video 🎙 Podcast
Leo Pharma
A named, non-contactable, current employee complained about Leo Pharma’s promotional practices.Allegations included: encouraging representatives to visit doctors five times a year (more than 3 un…
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3158/2/19
HCP Hospitality & Meetings Not Upheld 🏥 Oncology ▶ Video 🎙 Podcast
Servier advisory board (Lonsurf)
A Servier employee complained about a metastatic colorectal cancer (mCRC) advisory board held on 23 June 2017 concerning Lonsurf (trifluridine/tipiracil). Allegations included that representative…
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3232/7/19
HCP Hospitality & Meetings Not Upheld 🏥 Other ▶ Video 🎙 Podcast
AUTH/3232/7/19 & AUTH/3233/7/19
Clauses: NONE
2019 🔒 Subscribe
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AUTH/3198/5/19
HCP Hospitality & Meetings Not Upheld 🏥 Obesity & Weight Management ▶ Video 🎙 Podcast
Novo Nordisk
An anonymous, contactable complainant raised concerns about Novo Nordisk representatives’ activities linked to Saxenda (liraglutide) at obesity training meetings sponsored by Novo Nordisk and org…
Clauses: NONE
2019 🔒 Subscribe
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